Many logistics companies still rely on referrals and sales calls. But when a business needs a new route, a warehouse or a faster courier, it usually starts with a search. Companies that are easy to find, easy to understand and easy to contact win those enquiries.
Create pages for routes and services
A page for each important route, service and city — for example sea freight from one country to another — matches how shippers search and shows exactly what you offer.
Make requesting a quote simple
A short form asking for origin, destination, cargo type, weight or volume and timing gives your team what it needs to reply quickly with an accurate price.
Show reliability
Display licences, memberships, insurance, coverage maps and photos of your fleet and warehouses. Explain how tracking and customer updates work.
Reach decision-makers on LinkedIn
Targeted posts and campaigns can reach importers, exporters and supply chain managers in the industries and countries you serve.
Follow up fast
Shippers often request several quotes. A fast, clear reply — with a named contact — often wins the job.
What changes in each market
India
Searches for domestic and international freight are growing; content in English and Hindi helps reach smaller shippers.
United Arab Emirates
The UAE is a re-export hub; highlight free-zone, customs and GCC distribution expertise in English and Arabic.
United Kingdom
Customs and border paperwork are frequent concerns, so explain how you handle documentation.
Hong Kong
Hong Kong's role in air cargo and trade with mainland China makes cross-border services a strong focus.
Mainland China
Reach shippers on Baidu and WeChat, and present services in Simplified Chinese.
Clear pages and fast replies turn searches into contracts. We can help you plan the pages and campaigns that bring more quote requests.
Want a plan for your business?
Tell us about your goals and the countries you sell in. We reply within one business day.
Services that help
Search Engine Optimisation
Technical fixes, content and links that earn rankings on Google — and on Baidu for mainland China.
Performance Advertising
Search, social and display campaigns managed against cost per lead and return on ad spend.
More articles
Turning Your Projects into a Portfolio That Wins Clients
Contractors, architects and interior designers are chosen on their past work. Here is how to present projects online so they bring new enquiries.
Read articleLaunching Your SaaS Product in a New Country: A Localisation Checklist
Entering a new market takes more than translating your interface. Use this checklist to localise your website, pricing, payments and marketing.
Read articleHow Law Firms, Accountants and Consultants Can Generate Leads with Content
Clients choose professionals they trust. Helpful content shows your expertise before the first meeting and brings better enquiries.
Read article