Branding & Creative

A strong brand makes every other piece of marketing work harder. We create brand identities, guidelines and campaign creative that look consistent and professional in every language and on every platform.

Brands that sell across countries face a particular challenge: a logo, typeface or colour that works in English may not work in Arabic or Chinese, and slogans rarely translate well.

We design with that in mind from the start, choosing typography that has matching Arabic, Indian and Chinese scripts, and writing messages for each culture rather than translating them.

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Illustration of brand guidelines with a colour palette, typography samples and a logo grid

What’s included

Brand strategy

Positioning, personality, tone of voice and key messages.

Logo and identity

Logo, colour palette, typography and graphic elements.

Multilingual typography

Matched fonts and lock-ups for Latin, Arabic, Devanagari, Malayalam and Chinese.

Brand guidelines

A practical guide your team and suppliers can follow.

Campaign creative

Social, advertising and print designs, plus short video.

Templates

Editable templates for posts, presentations and documents.

How we work

  1. Discovery

    Workshops on your business, customers and competitors.

  2. Concepts

    Two or three creative directions to choose from.

  3. Refine

    Develop the chosen direction across key applications.

  4. Deliver

    Final files, guidelines and templates.

Branding & Creative in each market

The same service, adapted to how customers search, scroll and buy in each country.

India

Identities that work in English and Indian scripts, with colour and imagery that suit local tastes.

United Arab Emirates

Arabic logotypes and lock-ups designed alongside English, not added later.

Saudi Arabia

Bilingual Arabic and English identities, designed to work equally well in both scripts.

United Kingdom

Clear, distinctive identities built for digital-first use.

Hong Kong

Bilingual English and Traditional Chinese brand names and logotypes.

Mainland China

Chinese brand names checked for meaning and pronunciation, with Simplified Chinese logotypes.

Frequently asked questions

How long does a brand identity take?

Typically four to eight weeks from the discovery workshop to final files.

Do you create Chinese or Arabic brand names?

Yes. We develop names with native-speaker linguists and check meaning, tone and pronunciation in each market.

What files will I receive?

Logo files in all common formats, colour and font specifications, brand guidelines and editable templates.

Can you refresh an existing brand rather than start again?

Yes. Many clients need a refresh — modernising the logo, colours and templates while keeping recognition they have built.

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Get a tailored proposal

Tell us about your business, the countries you sell in and your goals. We reply within one business day with recommendations and a fixed price.

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